Category: Strategy
GEO strategy and decision frameworks
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Month 0: Why Every GEO Content Plan Needs a Baseline Before Month 1
Read more →: Month 0: Why Every GEO Content Plan Needs a Baseline Before Month 1Every 12-month GEO content plan assumes a known starting citation rate. Month 0 is five consecutive days of measurement on a fixed query set across three platforms — before any…
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Log File Analysis as a GEO Instrumentation Layer
Read more →: Log File Analysis as a GEO Instrumentation LayerHow log file analysis measures Googlebot and AI crawler behaviour for GEO experiments — architecture, parity metrics, and anomaly detection in the GEO Lab stack.
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The LLM Knowledge Compiler: Beyond Karpathy
Read more →: The LLM Knowledge Compiler: Beyond KarpathyKarpathy described an LLM that compiles raw sources into a wiki. The LLM Knowledge Compiler adds what he left out: a versioned AGENTS.md schema, contamination mitigation, and a spaced repetition…
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AI Search Optimization: How to Get Your Content Cited
Read more →: AI Search Optimization: How to Get Your Content CitedAI search optimization means structuring content so Perplexity, ChatGPT, and Google AI Overviews cite it as a source. Here is the exact framework — tested, measured, documented.
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Platform-Specific GEO: What We Know, What We Don’t — The GEO Lab
Read more →: Platform-Specific GEO: What We Know, What We Don’t — The GEO LabHow Perplexity, ChatGPT, and Google AI Overviews each retrieve and cite content differently — and what to optimise for each platform.
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Content Freshness as a GEO Signal — The GEO Lab
Read more →: Content Freshness as a GEO Signal — The GEO Lab{ “@context”: “https://schema.org”, “@type”: “Article”, “headline”: “Content Freshness as a GEO Signal”, “description”: “Content freshness is a measurable GEO signal. Outdated statistics, stale dates, and unreferenced claims reduce retrieval probability…
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LLM Readability: What It Means and How to Test It — The GEO Lab
Read more →: LLM Readability: What It Means and How to Test It — The GEO LabWhat LLM readability means, how to test it, and why it determines whether AI systems can parse and cite your content.